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Vendor Programs

Vendor Programs

How to Reach the SANS Community

SANS 2016 Vendor Sponsorship Opportunities

SANS provides security vendors with various opportunities to engage with the SANS community.

Training Events

SANS events are unparalleled in the quality of the audience and event content. Sponsoring a SANS event will bring you the most qualified leads in the information security industry.

Analyst Program

The SANS analyst program produces leading edge analyst reports on emerging and mission critical topics that drive investments and policies in the global INFOSEC market.


The SANS Webcast Program provides vendors a unique opportunity to reach a highly targeted and pre-qualified IT Security audience.


The SANS WhatWorks program combines webcasts, printed case studies and a variety of complementary sponsorship and branding opportunities.
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About SANS

The SANS Institute was established in 1989 as a cooperative research and education organization. With a deep rooted trust position and known for providing the highest quality information, SANS is revered as the global leader in cyber security training, certification and research. Security professionals are the foundation of the SANS community, sharing lessons and information and jointly finding solutions to the challenges they face.

With a community of over 300,000 security professionals, SANS provides opportunities for information security vendors to position their products directly in the sight of technology focused decision makers and influencers with purchasing power.

What Our Information Security Vendors Say About Our Marketing Programs

"For Tenable, SANS WhatWorks program was a major marketing win on several levels. First, it overcame the challenge of presenting an in-depth customer case study that was anonymized, but also highly credible. Along with the case study, which is a terrific marketing asset, the WhatWorks webcast interview hosted by SANS' John Pescatore, was an especially compelling live presentation - now available on-demand - that generated (and continues generating) a large number of leads. Bottom line, SANS' WhatWorks has been awesome for Tenable." - David Schreiber, Demand Generation Manager, Tenable

"We derive a lot of value from working with the SANS Analyst Program. Their team of thought leaders creates timely, relevant industry research that our prospects and customers find very useful." - Emily Thurman, Director, Demand Generation, AlienVault